Web Design in Peterborough That's Built to Book Clients, Not Just Look Pretty
Owner-led website design and development for Peterborough and GTA businesses. Transparent pricing, conversion-first builds, and a marketing engine ready to grow with you.
Conversion-first websites for Peterborough businesses
Your website is the foundation of your online business. Build it like one.
When you build a home, you don't cut corners on the foundation. The same rule applies to the website your business runs on. It is the first thing a customer sees, the last thing they reference before they book, and the asset every ad, email, and search result points back to.
A cheap, templated build can save you a few thousand dollars up front. It will cost you ten times that in lost bookings over the next three years.
That's why every Kayser Marketing site is built on three principles:
- Conversion before decoration. Pretty is good. Booked is better.
- SEO baked in from day one. Schema, speed, structure, content.
- Owned by you. No locked-in platforms, no hostage-style hosting deals.
Pricing on the page. Always.
Most Peterborough web design agencies hide their pricing behind a 45-minute sales call. We don't. As a business owner, I know how valuable your time is. You shouldn't have to sit through a discovery call just to find out whether you can afford the project.
A discovery call with Kayser Marketing is for one thing: showing you exactly how a better website, paired with the right ads, SEO, and content, will grow your business. Not a sales pitch. Not a pricing reveal. Just a clear plan you can say yes or no to.
The Kayser pricing rule
“If I can't show you the price up front, I haven't done my job designing the offer.”
Web design packages for Peterborough businesses.
Five builds, priced by who does the work: your content, my copy, ongoing content, or a fully custom build. One-time projects. Marketing is separate and month-to-month.
Website in a Weekend
+ ~$393/yr Squarespace, paid directly by you
A polished, professional website, live in days, built from the content you already have.
- Up to 5 pages: Home, About, Services, Pricing and FAQ, Contact with form
- Built on Squarespace from your existing content, photos, and reviews
- Google Business Profile optimized
- Google Analytics, Search Console, and Google Ads tags connected
- Existing domain connected, or a new domain free for the first year
- Site transferred to your own Squarespace account
- 2 rounds of revisions, then $70/hr for additional work
Timeline: 2 to 3 days once content is in hand
Best for: New small businesses, and businesses leaving an overpriced agency or a monthly rental website
How it works Book a CallLanding Page
One page, one job: turn ad clicks into calls and bookings.
- Offer strategy and page structure
- Copywriting
- Design and build
- Conversion tracking (GA4 + GTM)
Timeline: 2 to 3 weeks
Best for: Google or Meta Ads campaigns, seasonal promotions, single-offer launches
Book a CallBusiness Site
A complete website with the copy written for you and a page for every service you offer.
- Up to 7 pages
- All copy written by RJ
- A dedicated, SEO-structured page per service
- On-page SEO, GA4 + GTM conversion tracking
- Google Business Profile set up
Timeline: 2 to 4 weeks
Best for: Established local businesses that want to show up in search for each service, not just their name
Book a CallGrowth Site
Your Business Site plus a year of SEO content, built to grow search traffic from launch day.
- Everything in the Business Site
- Keyword plan for your business and service area
- 12 SEO blog posts, written and published
- Posts scheduled over the first 3 to 6 months after launch
Timeline: Site live in 2 to 4 weeks. Posts roll out over the following 3 to 6 months
Best for: Businesses ready to invest in organic search from the start
Book a CallAuthority Site
Custom-built sites for businesses that have outgrown templates.
- Custom design
- E-commerce, booking systems, or CRM and email integrations
- Scoped per project, strategy sprint recommended first
Timeline: Scoped per project
Best for: Online stores, multi-location businesses, complex builds
Book a CallMarketing add-ons, sold separately
Available with any build. Month-to-month, no long-term contract.
Google Ads management
From $320/mo
Ad spend billed separately, straight to Google
SEO
From $500/mo
Starter $500/mo, Growth $1,000/mo
Updates and one-off help
$70/hr
New landing pages, blog posts, campaign setup
Just need a website? Websites start at $1,000 with Website in a Weekend: a polished Squarespace site built from the content you already have, live in 2 to 3 days. Planning something bigger? A strategy and wireframe sprint (from $750) is credited toward your build.
See how our pricing compares to other Peterborough web designers
Every Kayser-built website ships with the foundation already poured.
On-Page SEO
Title tags, meta descriptions, header structure, internal linking, alt text, and schema markup configured before launch.
Performance
Core Web Vitals tuned. Compressed images, lazy loading, modern stack. Sites that load in under two seconds on mobile.
Analytics & Tracking
GA4, Google Tag Manager, conversion events, and call/form tracking wired in from day one.
Mobile-First
Designed for the phone first, then scaled up. Over 70% of Peterborough local searches happen on mobile.
Accessibility
AODA-aware builds. Keyboard navigation, contrast ratios, semantic HTML, alt text. Better for users and for SEO.
You Own It
No proprietary lock-in. You own the domain, the hosting account, the code, and the analytics data. Always.
A clear, four-step path from kickoff to launch.
Discovery Call
Free 30 minutes. We map your offer, audience, and what success looks like in 90 days. You leave with a plan whether you hire us or not.
Strategy Sprint
Wireframe, copy direction, sitemap, and a tracking plan. You approve every page before we touch design.
Design & Build
Design, development, QA, and SEO foundations. You see staging links every step of the way.
Launch & Grow
Ship the site, then layer on ads, SEO, and content. Monthly reporting in plain English.
Real Peterborough and Ontario businesses. Real numbers.
Flow Spa, Peterborough
Website + Google Ads
8× return on ad spend
A conversion-built site paired with tightly geo-targeted local search ads. New massage and float clients booking weekly.
Golfing Around
Landing Page + Meta Ads
262 paid sign-ups from a $1K budget
A single high-converting landing page powered a winter golf league campaign worth $350 per player, plus food and beverage all season.
Impact Media Lab
Website + SEO
4× organic traffic in 3 months
27% lift in qualified leads and top rankings for high-intent keywords through a rebuilt site and targeted blog content.
iFloat Spa
Launch Site + Campaign
400+ opt-ins • 100+ memberships
A pre-launch landing page and $500 Meta budget turned into a full opening day and recurring revenue still going five years later.
Most Peterborough web design agencies sell complexity. We sell clarity.
Peterborough website design for local businesses — and the towns we share a backyard with.
Areas we serve
- Peterborough and East City
- Lakefield, Bridgenorth, and Ennismore
- Cobourg, Port Hope, and Northumberland County
- Lindsay and the Kawartha Lakes
- Durham Region and the eastern GTA
Common project types
- Spa, massage, and wellness clinic sites
- Restaurant, brewery, and hospitality sites
- Trades and home service company sites
- Health, dental, and physio practice sites
- Local e-commerce and Shopify storefronts
Frequently asked questions about web design in Peterborough
Get your free web design game plan
Tell us about your business and we'll map out exactly what a better website would do for your growth.
Ready to talk web design in Peterborough?
Book a free 30-minute strategy call. Pricing's already on the page, so we can skip the sales pitch and get straight to your plan.
Takes 30 minutes • Free growth plan • No commitment